But where do you start? Building even the most basic of sites can be a surprisingly complex task. What are the goals of the site? What do you want to say? How do you get a URL and host your site? Should we use video or animation to get our message across? These are all excellent questions, and Impactive Design can help guide you through the process. We'll discuss your goals and work to understand your needs. From there we design a custom site that brings those goals together into a fresh, modern design. Finally, we develop that design into a working site, and launch it smoothly and seamlessly.
The Web process doesn't just stop at designing a site. After that, microsites and landing pages can maximize the effectiveness of your traffic from search engines. Plus, you might want to start an email campaign or newsletter to tell people about your new site and services. Finally, don't forget about using social media – such as Facebook, Twitter, and LinkedIn – to get the word out and draw people in. Impactive Design has the familiarity and understanding to make the Web work for you.
One of the best ways to draw people to your site is by advertising on search engines. Depending on your strategy and keywords, this can be highly effective. On the other hand, it can be time consuming and expensive if not done right. Impactive Design can introduce you to search engine marketing, and has partners with extensive experience in helping clients boost traffic to their sites and converting that traffic to leads and sales.